About Skillsloop
Professional Mountain Bike Coaching Built Around the Rider
SkillsLoop provides professional mountain bike coaching for riders travelling from across the UK, with sessions based at Cannock Chase and selected riding locations.
Our aim is simple: help riders understand their technique, build confidence and make genuine progress on the bike.
Adam Coxon
Adam is the owner and Head Coach of SkillsLoop and is passionate about helping riders become more confident, capable and comfortable on their mountain bikes.
With a riding background that includes trials and downhill, Adam brings a broad understanding of bike control, movement and technical riding into his coaching. He has been coaching for more than 7 years and continues to develop new ways of helping riders understand techniques that may previously have felt intimidating or out of reach.
Adam's coaching style is built around breaking skills down, explaining why they work and giving riders the time to practise until the movement begins to make sense.
Whether that means improving body position, finding more grip in corners, learning jumps and drops or tackling steeper technical terrain, the focus remains the same: clear coaching and meaningful progression.
Adam's approach:
Build the foundations, understand the movement and progress when the rider is ready.
Qualifications
- Level 2 MIAS Mountain Bike Coaching & Leading
- Outdoor First Aid
- Full DBS Checked
Why Mountain Bike Coaching?
Many riders spend years trying to improve through trial and error.
Sometimes a small change to body position, timing, braking or vision can unlock something that has felt difficult for months or even years.
Understand the Technique
Good coaching should explain why something works, not simply tell you to copy a movement.
Build Confidence
Progression becomes much easier when riders understand what they are doing and feel more in control.
Break Old Habits
Many experienced riders develop habits that work until the terrain becomes faster, steeper or more technical.
Enjoy Riding More
Better technique can make familiar trails feel completely different.
Matthew Bowker
Matthew has been riding bikes for as long as he can remember and brings a huge amount of enthusiasm and coaching experience to SkillsLoop.
Some areas of riding did not always come naturally to Matthew himself. Through coaching and practice he worked through those challenges, giving him a valuable perspective when helping riders who are struggling with a particular technique.
Matthew has more than 15 years of coaching experience, beginning with Go-Ride sessions for young riders after completing his British Cycling Level 2 qualification.
That experience, alongside his practical bike knowledge, allows him to support riders with both their technique and their understanding of the bike underneath them.
Qualifications
- British Cycling Level 2 Coach
- MIAS Accredited
- First Aid Trained
- Cytech Level 2 Bike Maintenance
Built Around Real Riding
SkillsLoop coaching is designed to work where mountain biking actually happens — on real trails, real features and constantly changing terrain.
What Makes SkillsLoop Different?
SkillsLoop isn't about shouting instructions from the side of the trail.
We want riders to leave understanding what changed, why it made a difference and how to continue working on it after their coaching session.
Small Groups
Keeping coaching groups small gives riders more useful individual feedback.
Progressive Coaching
Techniques are built step by step rather than rushing riders onto bigger or harder features.
Real Trail Application
Skills are not just practised in isolation. We help riders apply them to the terrain they actually ride.
All Abilities Welcome
Coaching is available from complete beginner level through to experienced and advanced riders looking for performance gains.
Mountain Bike Coaching for Riders Across the UK
SkillsLoop is based at Cannock Chase, with riders travelling from across the UK to take part in private coaching, public MTB courses and specialist workshops.
Selected riding locations give us access to the terrain needed for everything from foundational trail coaching through to cornering, jumps, drops, technical riding and bike park progression.
More Than Private Coaching
SkillsLoop provides a range of coaching and riding experiences for individual riders, groups, young riders and businesses.
- Private mountain bike coaching
- Public MTB courses
- Public skills workshops
- Junior Academy coaching
- eBike coaching
- Mountain bike guiding
- Corporate riding experiences
- Cycling event support
Ride. Learn. Progress.
Everybody has something they'd like to improve.
It might be a corner that always makes you brake too early, a jump you've never quite understood or simply wanting to feel more comfortable and confident on your bike.
Wherever you're starting from, we'll meet you there and help build the next step.